Windsor, California
The Town of Windsor was concerned that its retail offerings were lacking a cohesive identity and that the Town’s role within the subregional marketplace was unclear. EPS prepared a retail market study for the Town, developed strategies to help to position it within the subregional marketplace, and formulated development and tenanting strategies for various retail locations throughout the Town. The retail market analysis and positioning strategy evaluated the potential role of Windsor in the context of the subregional market and considered existing and future retail potentials at these sites that would best enhance the Town’s competitive position within the larger market area.